Influencer marketing

Let your experts talk about you too

Powerful feedback from influencers sounds more authentic because they’re speaking from experience. Working together with these key figures creates new ways of appealing to your target audiences – people you might not reach through any other type of communication.

What we can do for you

Strategy
After an initial interview, we draw up your influencer plan to select, seed and write content, and monitor objectives.

Seeding
We provide distributed campaigns, so your brand and products receive attention all year round. We also arrange deliveries and returns.

Content
We help manage the influencer content, and make sure influencers can access all the style elements they need as required.

Monitoring
We constantly measure results against objectives, and together determine if we need to update or extend the plan.

Influencer marketing is breath-taking

More clicks
Influencers link to your website very easily, which increases the number of relevant clicks.

More believers
Because influencers add authenticity to your brand, they help influence how it’s perceived – so you attract more believers.

Faster buying decisions
Your target audience experiences your communication as less promotional, which speeds up buying decisions.

How we go about it

Why choose influencer marketing?

Ideal complement to PR

You reach target audiences who are increasingly staying away from traditional media, such as lots of millennials.

More authenticity

Influencers speak from experience; they have tried your product or service. Refreshingly honest.

Choose your own budget

Influencer marketing does not need to make a big dent in your marketing budget. You can start small and expand.

More widespread

Because influencers don’t need to be making news, they’re under less time pressure than with other forms of communication.

Want to get started?

Do you like this way of working and want more believers?

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Influencer marketing

Your brand, even more authentic

Bloggers, vloggers, tweeters… lots of influencers have a powerful voice – online or elsewhere. We’re more likely to follow people in a similar situation to us, from our direct environment, whose lifestyles we reflect. Their feedback sounds more authentic to us because they’re speaking from first-hand experience. Working together with these key figures creates new ways of appealing to your target audiences – people you might not reach through any other type of communication.

Smaller, but more relevant

Influencers generally have smaller but more relevant social accounts. We’re more easily influenced by our peers than by large foreign accounts. So having a large scope is often fictitious in influencer marketing. But smaller accounts are often more interesting for the target audiences we want to reach, as they have a higher level of engagement.

Less time-related, more brand-related

Because influencers don’t make the news, they’re under less time pressure than with PR. Influencer communication is often driven by campaigns; we work more on influencer relations so that we can tie the influencer to your brand for a long time.